CHU / CASE 001
FollowUp
A case study in making follow-up actions clearer and more consistent.
- Case status
- Recorded
- Work type
- MVP product build
- Updated
Result boundary
The implementation establishes a clearer workflow boundary; business impact has not been measured.
System map
Next action
A recorded follow-up workflow map: Lead → Next action → Reminder → Complete → Next action
Context
Follow-up work needed a focused product workflow that could be reviewed as it evolved.
Problem
Follow-up actions become inconsistent and leads can be lost.
Constraints
MVP discipline, shared action logic, and no unnecessary dependencies were required.
Decisions
Keep action logic shared and make each state transition explicit before adding more surface area.
Architecture or workflow
A focused workflow separates the follow-up state from surrounding product presentation.
What was built
FollowUp is documented as an evidence-led MVP case study. The emphasis is on making the next action understandable and reviewable while the product is still being shaped.
Verification
State-transition checks and automated tests provide reviewable evidence; no business benchmark is claimed.
Evidence artifacts
- Evidence type: State transitions, automated tests, and product workflow.
- Artifact type: Product workflow record
- Implemented screens, state transitions, automated tests, and iterative product development are the available evidence sources.
What is not proven
No user, conversion, revenue, or lead-recovery outcome is claimed.
What changed / learned
Reliability and workflow clarity create more value than decorative AI features.